01
Which property — or which areas and price range?
A named address is a completely different lead from “looking around the north side under $700k”, and they earn different replies.
For real estate agents
“Can we see it
this weekend?”
A portal lead lands at 9:14pm asking about one listing and a showing on Saturday. The same inquiry went out to other agents at the same moment, and the one who comes back with a time is the one standing at the door.
Showing requests go stale in hours, not days
Portal leads are handed to several agents at once, and the buyer treats it as a race they didn't know they'd entered. Whoever answers first gets the showing, and the showing is where the relationship actually starts. Nobody waits two days to look at a house they're excited about.
The requests also arrive exactly when you can't take them — mid-showing with another client, at dinner, at 9pm once the kids are down. Published benchmarks say replying within five minutes converts roughly nine times better than replying later, and that 63% of businesses take longer than an hour to reply at all.
LeadsApp answers in under a minute in your voice, asks whether they've talked to a lender and whether they're already working with an agent, offers your booking link once they're ready to see something, and nudges on day 1, 3, and 7 for the ones who go quiet — stopping the second they reply.
9x
Higher lead-to-opportunity conversion when the reply lands inside five minutes
63%
Of companies take longer than an hour to reply to a new inquiry
Published industry benchmarks — not our own data
The questions it actually asks a buyer or seller
Set once, in your words. It asks one or two per reply and picks what fits — someone who named an address gets a different second question than someone browsing a price band.
02
Are you buying, selling, or both?
Most “buyers” have a house to sell first. That's the listing you'd otherwise never hear about.
03
Are you working with an agent already?
Asked politely and up front. If the answer is yes, the follow-up sequence stops there rather than pestering someone else's client.
04
Have you spoken with a lender, or are you paying cash?
The single strongest signal of whether Saturday morning is worth your Saturday morning.
05
When do you need to be moved in?
“Before the school year” and “sometime next year” look identical in an inbox until somebody asks.
06
Which days and times work for a showing?
So the calendar link you send lands on a slot they can genuinely take, instead of starting another round of email.
Example — not a real client
What this looks like in your inbox
An illustration we wrote, not a customer message. Everything in [brackets] is pulled from the business profile you fill in during setup — the AI states nothing it wasn't given.
Portal lead forwarded to your inbox — Thursday, 9:14pm
Hi, is 412 Rosewood Ln still available? My husband and I would love to see it this weekend if that's possible. — Dana
Draft reply — waiting for your approval
Hi Dana — thanks for reaching out about 412 Rosewood. Let me confirm where that one stands and come straight back to you.
So I can line up a time that works, two quick things:
1. Have you spoken with a lender yet, or would it help if I sent over a couple of names?
2. Is Saturday morning or Sunday afternoon easier for you?
If it's simpler, you can grab a time directly here: [your booking link]
— [Your name], [Brokerage]
79
Hot
Why: Named a specific listing and asked for a showing inside the week — an active buyer with a concrete next step. No lender status and no agent status yet, which is precisely what the reply asked about.
Notice what the reply doesn't say: that the house is still available. LeadsApp can't see your MLS, so it never claims status — it says it will confirm, and leaves that to you.
What it will never do for a real estate agent
Some of these are commercial judgement and one of them is a fair-housing line. Either way, review-before-send is the default, so nothing goes out to a buyer or seller until you've read it.
- Never quotes a valuation. No CMA number, no “it should list around”, no opinion on what a home is worth — that conversation stays yours.
- Never says a property is still available. It has no MLS access, so it says it will confirm and hands the question to you.
- Never confirms a showing time your calendar doesn't have. It offers your booking link; the slot has to be real before anybody drives anywhere.
- Never answers whether a neighborhood is “good”, or comments on schools, crime, or who lives there. Steering questions get a neutral reply and a flag to you — not an AI improvising over the Fair Housing Act.
- Never discusses commission, negotiates terms, or comments on an offer.
- Never keeps chasing someone who says they already have an agent. The sequence stops and the lead is flagged, the same as it stops on any reply, booking, or opt-out.
The 9pm showing request answers itself.
Forward your portal leads and point your website form at LeadsApp. The next “is this still available?” gets a real reply in under a minute, with your two qualifying questions attached and your calendar offered when they're ready.
Free on 25 leads a month, no card · $149 for 250 · $299 for 1,000 · $499 unlimited
Every account also includes the free contact toolkit — search 136M+ US and Canada B2B contacts and verify any email, from the web or your own agents.
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